STARTING A SMALL BUSINESS?
If you are starting a small business in the UK then you
are probably thinking about what your first steps onto the web
should be. Employing an internet consultant can be of value in
- to make sure that your internet strategy is the right one
- to help you put that strategy in place, thus freeing up your
own time to manage your mainstream business
INTERNET STRATEGY DECISIONS
Fundamental decisions are to be made
on what anyone starting a small business should do on the world wide web - even if
is nothing, then it ought to be the right decision - otherwise
you will lose out to your competitors.
You probably already have a vision of where you
want your business to go. You need to factor in what the web can
offer to help you get there. I can help you make the right decision
and, should you wish, help you take things forward.
SMALL BUSINESSES AND THE INTERNET
Small businesses in particular balk at the prospective
cost of developing a web presence. But there are many stories
small web investments delivering excellent returns - a local leafleting
and advertising budget being very profitably reallocated to gain
sales from not just across the UK but also all
over the world via the web is
not far fetched for the right business.
Investing in a rock solid offering that builds
on, integrates with and showcases your existing business, and
new markets need not cost the earth. If you make the right decisions
then a presence on the web in the UK with your own domain
name and dedicated webspace can cost rather less than £1000
to set up with running costs of less than £100 per annum.
Of course, for many businesses this may be a false economy but,
as ever, getting the decision right is all important.
WHAT DOES IT COST?
I recognise that those starting a small business
do not have the cash available of more established businesses,
but neither do they have the money to burn on putting the wrong
in place. My independence coupled with my experience and background
means that the focus of my attention is
on your business
and its particular
needs. I can work with you at an attractive rate because I believe
that I can help make you a success and this will make you use me
A meaningful review to give you practical advice
on your options on the web can take two days or two months depending
upon your business. For
West London area and Surrey I charge a special rate of £150
per day for a period up to one week. This will enable you get advice,
to assess results and decide whether further work at my normal
(as a small business
web consultant) of £45 per hour will be of value
to you. (Please enquire if you are situated elsewhere in the UK
- I may still be able to provide a solution for you).
I will report to you in the form that you prefer
and my knowledge and independence means that I can suggest the
most practical and cost effective solutions. Should you require
it, I can project manage the process of getting your presence in
place (to ensure best prices and required quality). I can also
draw on the resources of my association with Fairburn
Edser Smith to help with large project management jobs or advise
on broad based marketing.